Client: Beyond
Agency: Mojo Supermarket
Role: Writer/Director
CD/AD: Sarah Olicker
“Big Meat” lobbyists invested billions into convincing people that plant-based alternatives like Beyond are “ultra processed”. You can’t shout your innocence over a well-funded smear campaign. But you can beat them at their own game.
Hero Video
Unique :15s
Client: Hinge
Agency: Red Antler
Role: ACD Copywriter
ACD AD: Dawn Kim
ECD: Lindsay Brillson
Hinge is the dating app designed to be deleted. When we were asked to refresh the work for Gen Z, we tapped iconic TikTok creators across our key global markets to be the voices of the campaign. Our team worked with our creators to react live and improvise reactions to Hinge’s death in a series of :15s, :06s and :30s ads, bringing a level of authenticity unmatched by a traditional script.
Narrated by @itskeyonn
Narrated by @samanthandrew1
Narrated by @victor.kunda
Client: Chase Travel
Agency: Mojo Supermarket
Role: CD/CW
CD/AD: Sarah Olicker
People don’t know you can book more than flights on Chase Travel. We delivered a brand campaign built to stretch beyond flights and hotels into epic cruises, activities, and experiences you had no idea you could book right there in the portal.
Client: Pinterest Predicts
Agency: Mojo Supermarket
Role: ACD Copywriter
AD: Dawn Kim & Harper Biewen
GCD: Gianmaria Schonlieb
Pinterest Predicts is an annual trend report that forecasts the biggest trends of the upcoming year. For the launch of Try on 2025, we partnered with TikTok’s most original creators to make Trend Drops: 20 bespoke products and experiences that let people try on the biggest trends of 2025 before they’re everywhere.
12 creators. 8 brands. 20 original drops released over the course of one week. First come, first to serve 2025 looks.
Results:
202M Impressions
+680% YoY Social Performance
$0 Media Buy
Client: lululemon
Agency: AKQA NY
Role: ACD Copywriter
ACD AD: Dawn Kim
GCD: Nina Mourin
From barre to brunch, lululemon leggings give you the comfort and confidence to fully get into the experience. We partnered with TikTok influencers to showcase the fit and flexibility of lululemon in a global campaign that modernizes the 30-year-old brand and proves that it’s leggings stretch far beyond just yoga.
