Client: lululemon
Agency: AKQA NY
Role: ACD Copywriter
ACD AD: Dawn Kim
GCD: Nina Mourin
From barre to brunch, lululemon leggings give you the comfort and confidence to fully get into the experience. We partnered with TikTok influencers to showcase the fit and flexibility of lululemon in a global campaign that modernizes the 30-year-old brand and proves that it’s leggings stretch far beyond just yoga.
OLV
Paid Social
Social Stills
Landing Page
Store
